This project was borne from the notion of Technological Singularity and primarily a simple quote by mathematician and cryptologist Irvin john Good:

 

“(…) Let and ultraintelligent machine be defined as a machine that can for surpass all the intellectual activities of any man however clever. Since the design of machines is one of these intellectual activities, an ultraintelligent machine could design even better machines; there would then unquestionably be an ‘intelligence explosion’ and the intelligence of man would be left far behind. Thus the first ultraintelligent machine is the invention that man need ever make. (…)

 

Two major technological/information giants stand out: Google and Wikipedia. The poster, consequently, decides to query the two for the answer to the question: “What will life be like in the year 2050?” A program was written to cull the results from Google Search, Images, Books, News as well as Wikipedia and generate a poster. The program will run once again annually until a technological singularity has indeed occurred and technology would be capable of answering the questions posed, or the year 2050 will have arrived.

 

HORT began its inhabitance back in 1994, under the previous stage name of EIKES GRAFISCHER HORT. Who the hell is Eike? Eike is the creator of HORT. HORT - a direct translation of the studio's mission. A creative playground. A place where 'work and play' can be said in the same sentence. An unconventional working environment. Once a household name in the music industry. Now, a multi-disciplinary creative hub. Not just a studio space, but an institution devoted to making ideas come to life. A place to learn, a place to grow, and a place that is still growing. Not a client execution tool. HORT has been known to draw inspiration from things other than design.

 

www.hort.org.uk

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